Growth requires focus and pragmatism.
◦ FigTree provides consultancy, business coaching and interim management to make organisations grow.
Strategy: Find the hidden value in your market with our AI powered value chain analysis:
◦ How can you set a realistic but ambitious target?
Implementation: To make your growth plan happen, initiatives need executing:
◦ Open up under-utilised channels like e-commerce or service.
Sustained performance: Make the organisation own the growth:
◦ Ensure ongoing executive attention.
Jan-Jacob Koomen started FigTree consulting 2022, to bring insight and pragmatism to organisations looking for growth.
Koomen has focussed his career on B2B environment, always engaged in innovative ways to improve the performance and competitiveness of organisations.
He has been engaged in a wide range of roles, starting at Unilever were he was involved in engineering, innovation, and lean manufacturing. Later he moved to a sales and strategy at a startup in advertising (Adnovate), to digital strategy consultancy (BearingPoint), to commercial management at international B2B wholesaler (MegaGroup) and the exit by Nimbus, the PE-owner of MegaGroup.
He obtained a MSc from TU Delft and training at JIPM-Tokyo, IMD-Lausanne, Yale-New Haven, Insead-Fontainebleau and MIT-Cambridge-MA.
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The Platform Company
The Platform company is a guide to tackle your organization’s strategic challenges in the current world, addressing key aspects of the business such as branding, sales channels, innovation, supply chain, strategy formation, leadership, and purpose.
The book expands the strategic focus beyond the borders of the own organization to include the full value chain. This expands the reader’s options in creating a sustainable strategy in today’s dynamic society.
Many of the concept are introduced through examples from ecology and game theory, as we follow a CEO on his trip through the plains of Africa.